Led Copper Pearl’s strategic participation in JPMA and other consumer baby shows, leveraging these high-traffic, experience-driven events to deepen connections with our core audience—modern parents. These shows provided a powerful platform for the brand to showcase new products, gain real-time consumer feedback, and strengthen emotional brand resonance through face-to-face engagement.

I collaborated with event organizers, internal teams, and creative partners to design immersive booth experiences that reflected Copper Pearl’s brand values and visual identity. Each activation was crafted to enhance visibility, build trust, and drive lasting brand loyalty.